Publicações
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GRAÇA MIRANDA SILVA, G., M., H., M.HELENA DO CARMO MILAGRE MARTINS GONÇALVES, "Causal recipes for customer loyalty to travel agencies: Differences between online and offline customers", Journal of Business Research, 2016, vol. 69, no. 11, pp. 5512-5518 |
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MARIA JOÃO COELHO GUEDES, M. J., J., H.HELENA DO CARMO MILAGRE MARTINS GONÇALVES, V.VITOR DA CONCEIÇÃO GONÇALVES, "Stress at the top: Myth or fact? Causal explanations from a fuzzy-set qualitative comparative analysis (fsQCA)", Quality and Quantity, 2016, pp. 1-17 |
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HELENA DO CARMO MILAGRE MARTINS GONÇALVES, H., A.REY-MARTÍ, N.ROIG-TIERNO, M., P.MILES, "The Role of Qualitative Research in Current Digital Social Media: Issues and Aspects-An Introduction", Psychology and Marketing, 2016, vol. 33, no. 12, pp. 1023-1028 |
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GONÇALVES, H., M., T., F. LOURENÇO, G., M. SILVA, "Green buying behavior and the theory of consumption values: A fuzzy-set approach", Journal of Business Research, 2016, vol. 69, no. 4, pp. 1484-1481 |
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HELENA DO CARMO MILAGRE MARTINS GONÇALVES, H., C.AFONSO, D.GAVILAN, J.GARCÍA-MADARIAGA, "The Influence of Risks Perception on the Purchase of Ecological Personal Care Products", 2016, vol. 4, no. 7, pp. 46-66 |
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HELENA DO CARMO MILAGRE MARTINS GONÇALVES, H., A.VIEGAS, "Explaining consumer use of renewable energy:Determinants and gender and age moderator effects ", Journal of Global Scholars of Marketing Science, 2015, vol. 25, no. 3, pp. 198-215 |
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ANA MARGARIDA GAMBOA, A., H.HELENA DO CARMO MILAGRE MARTINS GONÇALVES, "Customer loyalty through social networks: Lessons from Zara and Facebook", Business Horizons, 2014, vol. 57, no. 6, pp. 709-717 |
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JOSÉ AUGUSTO DE JESUS FELÍCIO, J., H.HELENA DO CARMO MILAGRE MARTINS GONÇALVES, V.VÍTOR FERNANDO DA CONCEIÇÃO GONÇALVES, "Social value and organizational performance in non-profit social organizations: Social entrepreneurship, leadership and socio-economic context effects.", Journal of Business Research, 2013, vol. 66, no. 10, pp. 2139-2146 |
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HELENA DO CARMO MILAGRE MARTINS GONÇALVES, H., P. S.PATRÍCIA SAMPAIO, "The Customer Satisfaction - Customer Loyalty Relationship: Re-Assessing Customer and Relational Characteristics Moderating Effects", Management Decision, 2012, vol. 50, no. 9, pp. 1509-1526 |
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HELENA DO CARMO MILAGRE MARTINS GONÇALVES, H., "Multi-Group Invariance in a Third-Order Factorial Model: Attribute Satisfaction Measurement", Journal of Business Research, 2012, vol. 66, no. 9, pp. 1292-1297 |
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GARY AKEHURST, G., C.CAROLINA AFONSO, H.HELENA DO CARMO MILAGRE MARTINS GONÇALVES, "Re-examining green purchase behaviour and the green consumer profile: new evidences", Management Decision, 2012, vol. 50, no. 5, pp. 972-988 |
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PROCEEDINGS FROM SCHOLARLY MEETINGS |
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GRAÇA MIRANDA SILVA, G., M., H.HELENA DO CARMO MILAGRE MARTINS GONÇALVES, "Causal recipes for customer loyalty to travel agencies: Differences between online and offline customers" in 6th Innovation and Knowledge Academy ., Global Innovation and Knowledge Academy (Proceedings GIKA 2016), 2016, Valencia, Spain |
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HELENA DO CARMO MILAGRE MARTINS GONÇALVES, H., G., M.GRAÇA MIRANDA SILVA, "What motivates eWOM in hotel industry? Causal explanations from fsQCA." in 2016 Global Marketing Conference at Hong Kong Proceedings., 2016, Hong Kong , China |
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HELENA DO CARMO MILAGRE MARTINS GONÇALVES, H., T. F.LOURENÇO, G., M.GRAÇA MIRANDA SILVA, "Green buying behavior and the theory of consumption values: A fuzzy-set approach" in 5th Global Innovation and Knowledge Academy., GIKA Proceedings, 2015, Spain |
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HELENA DO CARMO MILAGRE MARTINS GONÇALVES, H., A.VIEGAS, "Explaining consumer use of renewable energy: Determinants, and age and gender moderator effects" in 2014 Global Marketing Conference at Singapore., Global Marketing Conference Proceedings, pp. 1449-1450, 2014, Singapore |
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JOSÉ AUGUSTO DE JESUS FELÍCIO, HELENA DO CARMO MILAGRE MARTINS GONÇALVES, VITOR |
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FERNANDO DA CONCEIÇÃO GONÇALVES, "Explaining Social Value and Organizational Performance in Non-Profit Social Organizations: Social Entrepreneurship. Leadership and Socio-Economic Context Effects" in GIKA Proceedings (aceite)., GIKA Proceedings, 2012 |