The competitiveness, and survival, of organizations that depend on the wine industry is challenged every day by internal and external forces.
ISEG is contributing to this debate and proposing solutions.
As part of the post-graduate course in Wine Business, ISEG invites you to the Business Lunch under the theme "Wine Sector: What Future?"
Some questions worth thinking about:
- How to increase the profitability of the sector?
- How to move from export to internationalization?
- How to effectively promote national wines abroad?
- What is needed to facilitate associativism in the sector?
Panel:
Manuel Rocha, CEO of Adega Cooperativa de Borba
Dr. Manuel Bio, President of the Board of the Granja Agricultural Cooperative
Prof. Virgílio Loureiro, Oenologist, Wine Civilization Scholar
Venue and Program:
December 09, 2014, Salão Nobre do ISEG 12:30-13:00 - Space for buffet lunch
13:00-14:00 - Discussion
Participation in the Business Lunch is free of charge, but with a limited number of places.
