A CASE STUDY ON VALUING A FOOTBALL CLUB: AN EXAMPLE OF MANCHESTER UNITED

This Master's thesis examines the valuation of football football clubs, focusing on the specific case of Manchester United. The valuation of companies and assets holds paramount importance for investors seeking to enhance their investment portfolios and identify lucrative opportunities. While valuation techniques for conventional businesses have been extensively studied in the field of finance, there remains a dearth of theoretical frameworks and practical examples when it comes to valuing football clubs. The primary objective of this thesis is to provide a pragmatic illustration of the critical factors that exert influence on the valuation process of a football club in contrast to other types of companies The study aims to offer insights that can be effectively incorporated into master's level courses, specifically within the domains of valuation, accounting, or business administration. To accomplish this, the research presents a comprehensive case study accompanied by relevant data. By doing so, the thesis equips instructors of this case with valuable resources to meet their course objectives and enhance the educational experience of students.